In today’s data-driven world, successful businesses don’t run on guesswork—they run on data. And the smartest way to start is by using descriptive analytics to track your performance every month.
If you run a startup, SME, retail shop, real estate agency, hospital, or education institute in Indore, understanding your monthly numbers is the key to growth. But what should you track? And how?
Here’s a list of the Top 5 Things Every Business Should Track Monthly using descriptive analytics services from Indore’s top tech company – DSTECHNOVERSE.
Before we dive in, let’s understand what descriptive analytics means.
Descriptive analytics is the process of using historical data to analyze what happened in your business. It summarizes your performance using dashboards, reports, charts, and graphs.
With descriptive analytics services in Indore, you can:
Identify key patterns
Improve decision-making
Track growth
Cut losses
Maximize profits
Why It Matters: Know how much you sold, what performed best, and what didn’t work.
Track Using Descriptive Analytics:
Monthly revenue
Top 5 best-selling products or services
Region-wise or branch-wise sales
Sales compared to previous months
✅ Example (Indore Retail Business):
Track daily footfall + top-selling product trends in Rajwada or Palasia areas using dashboards created by DSTECHNOVERSE.
Why It Matters: Know where your customers are coming from and how many stay.
Track Using Descriptive Analytics:
New vs returning customers
Source of customer (Google Ads, Social Media, Organic search)
Cost per acquisition (CPA)
Repeat purchase rate
✅ Example (Indore Real Estate Brand):
Track how many leads were generated from different campaigns in Vijay Nagar or AB Road and analyze repeat buyer interest.
Why It Matters: Don’t waste your budget—double down on what’s working.
Track Using Descriptive Analytics:
Ad impressions and clicks
Campaign reach and engagement
Conversion rates by platform
Cost per click (CPC), Cost per lead (CPL)
✅ Example (Indore Startup):
Measure ROI of paid campaigns across Facebook, Instagram, and Google Ads. Descriptive analytics helps compare last month’s ad success to this month’s.
Why It Matters: Your online presence is your first impression—track it monthly.
Track Using Descriptive Analytics:
Total visitors (daily, weekly, monthly)
Bounce rate
Average session time
Top-performing pages
Traffic by location (especially Indore)
✅ Example (Local eCommerce Brand in Indore):
See how many people from Indore, Bhopal, and Ujjain visited your site, and which product pages got the most views.
Why It Matters: People and processes make your business run smoothly.
Track Using Descriptive Analytics:
Tasks completed per employee or department
Time spent on tasks
Employee attendance & performance
Department-wise productivity
✅ Example (Manufacturing Unit Near Pithampur):
Track the production unit’s monthly output and compare it with last quarter’s using custom dashboards created by DSTECHNOVERSE.
✅ Clear monthly reports with visuals
✅ Spot growth patterns and areas to improve
✅ Make quick, data-backed decisions
✅ Save time on manual tracking
✅ Boost profitability and reduce waste
With descriptive analytics services in Indore, you get to see your entire business in a single glance.
To help Indore-based businesses track key metrics, we use:
Google Looker Studio (Visual dashboards)
Excel & Google Sheets (Simple data tracking)
Power BI & Tableau (Advanced analytics)
CRM systems (Zoho, HubSpot, Salesforce)
Shopify, WooCommerce, WordPress analytics
✨ Local Expertise: We understand the challenges Indore-based businesses face.
✨ Custom Dashboards: Built as per your goals, industry, and workflow.
✨ Real-Time Reports: Weekly & monthly tracking reports.
✨ Affordable Pricing: Solutions designed for startups and SMEs.
✨ Ongoing Support: Strategy + tech = real growth.
Stop relying on gut feelings. Start using descriptive analytics to see what’s really going on in your business.
📍 Office: Indore, Madhya Pradesh
📞 Phone: +91 90989 95567
🌐 Website: www.dstechnoverse.com
Let’s help you grow smarter, month by month. 💼📈